This branding project was to create a logo and branding materials for a exotic flower shop, Noella Flora. The owner creates unique arrangements with plants and flowers. The logo is modern with added hand-illustrated elements representing the flowers she uses. For example for the logo I drew a King Protea, the owners favorite flower to use.
She is targeting early twenties and up. Brides who want a more unique for their wedding. Even those who just need arrangments for events or to give as gifts. She also wants totarget up and coming photographers who could use her flower crowns for their shoots